The Federal Government has announced a suite of reforms to gambling advertising. 

These include:

• Restricting gambling advertising on broadcast television to no more than three ads each hour between 6am and 8.30pm, with a complete ban during live sport broadcasts within those hours
• Banning gambling ads on the radio during school drop off and pick up times (8am to 9am and 3pm to 4pm)
• Banning gambling ads through online platforms, unless people have a logged in account, are over 18 and have the option to opt-out of gambling advertising
• Banning the use of celebrities and sports players in gambling ads, along with odds-style ads targeting sports fans
• Banning gambling ads in sports venues and on players’ and officials’ uniforms. 

This follows the June 2023 Murphy Report, which outlined 31 recommendations, including a complete ban on online gambling advertising. The Government has not yet officially responded to this Report, and their proposed reforms do not go as far as the recommendations.

I know there are many in this community who have been impacted by problem gambling, and who have shared with me their concerns about the pervasive nature of gambling advertising.

Although the legislation has not yet been published, it is expected that it will be debated in the following months. I would love to hear your views.

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